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Privacy Policy

Perform Advisory Last updated:
July 2026

Who we are

Perform Advisory is a management consulting firm specialising in AI readiness and transformation. This policy explains how we collect, use and protect your information when you visit our website, performadvisory.ai, or engage with our services.

Data controller: Perform Advisory doo; Contact: info@performadvisory.ai

Legal basis for processing

We process personal data on the following grounds:

  • Legitimate interests. Responding to enquiries and holding conversations with people who contact us.

  • Consent. Analytics and functional cookies, which you control through the cookie banner and can withdraw at any time.

  • Contract. Delivering our consulting services to clients who have engaged us.

What we collect

Website visitors. Wix, our website platform, collects standard analytics including pages visited, time on site, device type, browser and approximate location. This data is aggregated and is not used to identify you personally. It is only collected where you have consented to analytics cookies.

Booking information. When you schedule a conversation through Calendly, you provide your name, email address and any additional information you choose to include. Calendly processes this data under its own privacy policy.

Contact form. If you submit a contact form, we collect your name, email address and message content. This is used solely to respond to your enquiry.

Client engagements. If you engage us for the AI Readiness Diagnostic or any other service, additional data handling applies. This is governed by the Engagement Scope and Terms of Reference signed before any engagement begins, and may include survey responses from your organisation's participants, stakeholder interview recordings and transcripts, and internal documents provided for review.

All client data is handled in accordance with our internal Data Handling and AI Tools Protocol, which governs data minimisation, anonymisation, tool-specific protections, and defined retention and deletion timelines.

How we use your information

We use the information we collect to:

  • Respond to your enquiries

  • Schedule and conduct conversations

  • Deliver our consulting services

  • Improve our website and how visitors experience it

We do not sell, rent or share your personal information with third parties for marketing purposes.

Third-party services

Our website and services use the following third-party tools:

ServicePurposeTheir privacy policy

WixWebsite hosting and analyticswix.com/about/privacy

CalendlyMeeting schedulingcalendly.com/privacy

StripePayment infrastructure loaded by Calendly as part of its booking interface. We do not take payments through this websitestripe.com/privacy

Google WorkspaceEmail communicationpolicies.google.com/privacy

For client engagements, additional tools are used under defined data protection controls. These are disclosed in full in the Engagement Scope and Terms of Reference before any client data is processed.

International transfers

Wix, Calendly, Stripe and Google Workspace process data outside the United Kingdom and the European Economic Area. Where that happens, transfers are made under the safeguards those providers maintain, including Standard Contractual Clauses where applicable. Details are set out in each provider's privacy policy, linked above.

Cookies

Our website uses cookies set by Wix for essential functionality and analytics. Calendly, and Stripe through Calendly, may also set cookies when you interact with the booking tool.

When you first visit the site, a consent banner appears and only strictly necessary cookies are set until you make a choice. You can change your preferences at any time using the privacy control on the site. Our Cookie Notice explains each category in full.

Your rights

Under the UK GDPR and EU GDPR, you have the right to:

  • Access. Request a copy of the personal data we hold about you.

  • Rectification. Request correction of inaccurate data.

  • Erasure. Request deletion of your data.

  • Restriction. Request that we limit processing of your data.

  • Portability. Request your data in a structured, machine-readable format.

  • Objection. Object to processing of your data.

  • Withdrawal of consent. Where we rely on consent, withdraw it at any time without affecting processing already carried out.

To exercise any of these rights, contact us at info@performadvisory.ai. We will respond within one month, as required by law.

Complaints

If you are not satisfied with how we handle your personal data, you have the right to complain to ⟦ name of the relevant supervisory authority ⟧.

Data retention

  • Website analytics. Retained in line with Wix's standard data retention policies.

  • Contact form submissions. Retained for 12 months, then deleted.

  • Calendly bookings. Retained in line with Calendly's data retention policies.

  • Client engagement data. Deleted within 30 days of deliverable acceptance, unless extended retention is agreed in writing.

Data security

We take appropriate technical and organisational measures to protect your information, including encrypted storage, access controls and secure communication channels.

Changes to this policy

We may update this policy from time to time. Changes will be posted on this page with an updated date. We encourage you to review it periodically.

Contact

For any questions about this policy or your personal data: info@performadvisory.ai

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